Our lists consist of information obtained through opt-in online surveys, e-subscriptions, e-registrations and our extensive network of permission-based websites. These sites are owned and/or managed by our team and partners. We also have a data compliance team that ensures that our opt-in language is clear and conspicuous for our consumers to see when signing up for our marketing broadcasts.
Any data obtained is put through a thorough hygiene and validation process for deliver-ability using multiple 3rd party sources. We then use partner sourcing for data profiling, appending up to 400 available selects or demographic filters for precise targeting of an individual.
We always use best practices in regards to CAN-SPAM compliance. Our team is diligent with maintaining and updating our unsubscribe lists. We have a quality assurance process in our emailing team that verifies that all broadcasts has the correct sending on behalf of as well as the proper opt-out information required. Every record received also has the opt-in date, IP and source for compliance purposes. Our teams follow data security best practices to ensure all of our compliance steps are followed and there are no breaches.
